I’ll be honest, as my wife and I watched the trailer for Gravity, we both had the exact same reaction: “this looks bad.” Yet, thanks to the unanimous praise, endless barrage of articles about it, and fact that it is a movie about space that could actually happen, we both really want to see the movie.
There’s on average 2-5 tweets an hour over the weekend (worldwide/all tweets) with the search term “Gravity sucks” - with a few spikes to around 20 tweets an hour. For a movie with an utterly huge opening that is dominating the news and commentary programs everywhere… that’s it. To me, that is more shocking than the quality or content of the movie could ever be. People are not bitching about the movie in large numbers.
That is pretty much why the trailer doesn’t affect me. It’s possible they don’t want to give away the plot so they made a “George Clooney has a soothing voice in a bad situation” trailer. Which doesn’t get me into the theatre, but the kind of word-of-mouth this movie is getting will.
Gravity has a frigging 98% on Rotten Tomatoes. That is usually reserved for indie films I am unaware of until years later.